Fitzelerate Competition

Competition Rules

The aim of the competition is to provide an opportunity for Fitzwilliam students to develop or enhance their skills and experience in an increasingly entrepreneurial world. Competition entries must be for a business venture, in any field, that addresses an unmet need and has the potential to become commercially successful. 

Applicants may enter the competition individually or as teams: Each team must include at least one current undergraduate or graduate Fitzwilliam student. Competition participants would be provided with mentorship and training in a range of related areas including but not limited to business planning, market appraisal, leadership, team building and presentation skills. The competition entries will be reviewed by a committee comprising volunteer Fitzwilliam Fellows and invited external judges. The selection process would include two rounds, culminating in a live pitch where one or more teams would be awarded all or a share of the cash prize. 

The competition is sponsored by Excelect, a consulting company founded by Prof Kourosh Saeb-Parsy. A cash prize of £4,000 for the winning entry and £1,000 for the runner up will be awarded to the winning teams to support the direct costs of further development of the winning proposals. The cash prize cannot be used for personal expenses unrelated to development of the business proposal. After the competition, one or more Fitzwilliam Fellows would be appointed as mentors to support each winning team in developing and actioning their proposal.

Stage 1 of the Competition

Written submission to be received by 1st Tuesday of Lent Term. Please address the following Application questions in your entry, with strict adherence to the word limit:

  • Project name
  • Team
  • What is the unmet need? 150 words
  • Product: What is your proposed solution/product? 150 words
  • Development stage: What is the current development stage of your product/solution? 150 words
  • Competition: What are the existing products/solutions and why is yours superior? 150 words
  • Market: What is your estimated market size? 150 words
  • Strategy: How do you plan to commercialise your product/solution? 150 words
  • Use of proceeds: What would you use the prize money for? 150 words

Please submit your entries by email to or through this online form by 17:00 on Tuesday 18th of January 2022.

Stage 2 of the Competition
  • 15+5 min presentation; no written application
  • Winner announced over dinner following the presentation event on Tuesday 8th March 2022
  • Tuesday Nov 16th 2021:  Competition advertised
  • Tuesday Nov 30th 2021: Open event for potential applicants
  • Tuesday Jan 18th 2022: Deadline for Stage 1 written proposals
  • Tuesday Jan 25th 2022: Notification of applicants for Stage 2
  • Tuesday  Feb 1st 2022: ‘How to Pitch’ Workshop for Finalists and introduction to mentors
  • Tuesday Feb 22nd 2022: Pitch ‘Clinic’ for Finalists
  • Tuesday March 8th 2020: Pitch and selection of winning teams on Prize Evening